Financial Forecasts – ScratchScratch
This page is reserved for authorized investors and presents the multi-year financial projections for ScratchScratch. The document provides a concise yet clear overview of the expected evolution of revenue, operating costs, net profit, and break-even point, with key indicators to support evaluation.
⚠️ Warning: this document is strictly confidential and visible exclusively on this page. It cannot be downloaded.
Financial Forecasts – ScratchScratch
The following financial projections are based on a realistic and progressive scenario, considering the already active ScratchScratch platform infrastructure, potential growth from the performance advertising model, and activation of e-commerce and users across multiple countries. All values have been estimated conservatively to provide a sustainable and transparent framework.
📊 Reference Parameters
- 💡 Price per click charged to companies: €0.10
- 🎯 Territorial partner royalty: €0.03
- 🎁 User cashback: €0.02
- 📌 Net profit per click (before technical costs): €0.05
🚀 Two-Phase Growth Strategy
- 2026–2028: operational expansion (Italy + first EU e-commerce)
- 2029–2030: European scale-up (active partners, enterprise brands, millions of users)
📈 Financial Forecasts 2026–2030
| Year | Active Companies | Registered Users | Valid Clicks | Gross Revenue | Estimated Profit |
|---|---|---|---|---|---|
| 2026 | 500 | 50,000 | 5,000,000 | €500,000 | €250,000 |
| 2027 | 2,000 | 250,000 | 25,000,000 | €2,500,000 | €1,250,000 |
| 2028 | 5,000 | 800,000 | 80,000,000 | €8,000,000 | €4,000,000 |
| 2029 | 10,000 | 2,000,000 | 200,000,000 | €20,000,000 | €10,000,000 |
| 2030 | 20,000 | 5,000,000 | 500,000,000 | €50,000,000 | €25,000,000 |
🛠️ Fixed Costs and Development
- Server, security, API, database: €2,000/month (scalable)
- Technical support and user/company management: €2,000/month
- Estimated growth up to €20,000/month by 2030 to support European expansion
The system is already active and optimized: multilingual, AI-integrated, low-cost. The model allows linear growth without proportional cost increases.
💰 Valuation Method
The startup valuation is based on objective and conservative criteria:
- Multiples on expected margins
- Sector comparables
- Discounted future cash flows
- Already developed technological assets
- Historical development costs
- Valuation breakdown:
- 40% technology
- 30% potential user base
- 20% international assets
- 10% visibility and brand positioning
- Comparison with real benchmarks (e.g., startup with 40 companies and 500 users → valuation €1M+)
- Risk note: valuation grows with achieved milestones
📌 Conclusions
The business model is scalable, sustainable, and already active. The system requires no advertising budget and grows through user interest in the prizes. Companies pay only based on performance; e-commerce and partners are already integrable, and clicks are tracked and monetized. The infrastructure is ready for growth.
